Abbreviation for Search Engine Optimized. Tips and advice for improving your SEO
In the labyrinth of digital marketing, Search Engine Optimization (SEO) stands as a pillar, often shrouded in mystery and complexity. For too long, businesses have found themselves at the mercy of SEO agencies, drowning in jargon, and grappling with opaque reports. Worse yet, some agencies hold their clients hostage, wielding control over online profiles, backlinks, […]
On First Pass… For our new client https://callchisholm.com, we are approaching their SEO roadmap a little differently. Where we normally focus on the technical side of the website, followed by the layout & conversion elements, we have prioritized optimizing a few of their pages with SEO-ranking content. Specifically, we optimized their Electrical Services in Greenville, […]
Six steps to improve a business website’s search engine optimization [SEO] [originally published on medium.com on January 4, 2023. Article has been updated since original publication] Business Owners Struggle with Their Websites Many home service providers struggle with the development and maintenance of their websites. Often, business owners approach me frustrated and about ready to give up […]
If you’re a small business owner, you’ve probably wondered if your business really needs to have social media accounts. The answer is not cut and dry. When done correctly, business social media accounts can be a huge benefit and significantly boost your business. When those accounts are ignored, they can become an anchor that slows […]
When designing a website for your own business, a new client, or an existing business there is always the question, “how much will this cost?” It’s important to go into the web development process knowing what you will need to budget for. There is a wide range of options these days depending on what your […]
The last 36 months have been extremely difficult for most small to medium businesses. Those that were able to survive the economic slump did so in part because they adapted their businesses to meet customers’ needs. During a pandemic and societal shutdown, that meant creating ways to do business without in-person contact. The lessons learned […]
Perhaps you’re thinking, what do I need a blog for? My business isn’t a “blogging” business. A Blog Will Help Drive Traffic To Your Business! The main reason every business needs a blog is to increase their visibility on search engines. The more relevant, keyword rich, unique content you have on your website, the more […]
Ever wonder how a company can manage a website that has thousands of highly customized landing pages? Do they employ an army of web developers that launch into action when something like a phone number, coupon, or service feature is changed? I mean, if the site has THOUSANDS of pages, then, it’s likely many, if […]
The economic slowdown and physical lockdown of the pandemic showed businesses just how important a digital revenue stream is. Even as states are now fully open and the economy is bouncing back, it’s essential for the survival of your business that you adopt digital methods of doing business. Here are a few ideas: E-Commerce. If […]
For an inexperienced worpdress user or developer, the biggest hurdle seems like it’s getting the site looking the way you want. Once you’ve got all your content setup, and you’re mostly happy with the way it looks, you will probably notice (or your friends will tell you) that the site takes a long time to […]
The following plugins are 3 of my essential and all-time favorite plugins for any Search Engine Optimized Worpdress website I build. Some of the following plugins do have paid ‘pro’ licenses, but the pro versions are not required for the functionality needed. 1. Insert headers or footers Why you need it: In order to properly […]